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All ToolsMessenger

Messenger

Communication & MeetingsLast updated: 2026-06-10

Messenger is Meta's messaging product, reviewed for message metadata, content privacy, cross-product sharing, retention, and controls.

ScoreLatest FindingScore BreakdownSource & EvidenceCompanyAlternatives
ScoreLatest FindingScore BreakdownSource & EvidenceCompanyAlternatives

45

Weak

Weak
Poor
Poor
Mixed
Good

Overall Score

45

Weak

AI Training:45
Weak
Data Sharing:35
Poor
Ads & Tracking:25
Poor
Data Retention:60
Mixed
User Control:75
Good

Overall Score

45

Weak

AI Training:45
Weak
Data Sharing:35
Poor
Ads & Tracking:25
Poor
Data Retention:60
Mixed
User Control:75
Good

Latest Policy Findings: 2026-06-10

Messenger combines broad tracking with unusually strong privacy controls.

Strongest: User Control
75/100

Messenger gives users more direct privacy control than its other categories, especially around account settings, deletion, and privacy requests.

Weakest: Ads & Tracking
25/100

Messenger is weakest on ads and tracking because ad personalization or marketing measurement still shows up.

Recommended Action:

Score Breakdown:

AI Training

45

Weak

45

Weak

Meta still processes metadata, contacts, account, device, safety, and business-message context.

-55Source [1]

Messenger provides privacy and safety settings, including encrypted chat options.

+45Source [2]

Data Sharing

35

Poor

35

Poor

Meta can use activity that other businesses send to Meta to personalize Facebook and Instagram experiences and AI responses.

-35Source [3]

Users can limit this through the Activity from other businesses setting where the rollout is available.

+15Source [4]

Ads & Tracking

25

Poor

25

Poor

Meta already uses off-platform activity for ads and is expanding related personalization to feeds and AI responses.

-40Source [5]

The Activity from other businesses control can stop this data from being used for ads, feeds, and AI-response personalization in supported regions.

+15Source [6]

Data Retention

60

Mixed

60

Mixed

Recipient copies, backups, safety systems, business records, and legal duties can limit deletion.

-40Source [7]

Users can delete messages and accounts through Meta controls.

+60Source [8]

User Control

75

Good

75

Good

Users can manage message privacy, contact upload, blocked users, and account settings.

+75Source [9]

Message privacy differs by conversation type and recipient behavior.

-25Source [10]

Source & Evidence Links:

Sources:

Facebook Privacy Page

Open: facebook.com

Latest Finding

Open: theverge.com

Evidence:

1. Metadata

Meta still processes metadata, contacts, account, device, safety, and business-message context.

Open: facebook.com

2. Encryption

Messenger provides privacy and safety settings, including encrypted chat options.

Open: facebook.com

Company Details:

Founded

Feb 2004

Founder

Mark Zuckerberg

Parent Company

Meta

Lifecycle

Active

Category

Communication & Meetings

CEO

Mark Zuckerberg

Security Team

Security Team

Date Added

06-10-2026

Alternatives:

Discord logo

Discord

Team Communication

60

Mixed

BigCommerce

Commerce

60

Mixed

Canva logo

Canva

Design

60

Mixed

Wix

Website Builder

60

Mixed

Bing logo

Bing

Search

60

Mixed

Freshdesk logo

Freshdesk

Customer Support

60

Mixed